Albert Lu
Albert Lu founded Luma Financial, an independent wealth management firm in Carlsbad, California, and has advised investors for more than 15 years.
Albert’s approach emphasizes macroeconomic awareness, disciplined portfolio construction and the role of real assets in building resilient, long-term portfolios. His experience spans traditional investments, precious metals and alternative strategies, giving clients a diversified way to navigate changing markets.
Before Luma, Albert was CEO of Sprott U.S. Media and held leadership roles at Sprott Asset Management. He also co-founded Rule Classroom, an investor education platform, with Rick Rule.
A licensed investment adviser, Albert has been featured on CNBC, Fox Business and Bankrate, and speaks regularly on markets and portfolio strategy.
What Serious Investors Are Watching
Dive into expert interviews, market analysis, and long-form content built to help serious investors think long-term.
“No Way Out” for Trump? — Iran War Panel with David Woo, Joe Zacks, Chris Casey & Trey Reik
In this special Iran War panel, Maggie Lake sits down with Academy Securities' geopolitical intelligence...
“$17,000 Gold Is the Floor” |Pierre Lassonde
Legendary gold investor Pierre Lassonde joins Wealthion’s Trey Reik to explain why he believes gold’s...
“All Things Money” Q&A with Expert Financial Advisors: Lance Roberts & New Harbor
https://youtu.be/7ewN1l0RDJk Video can’t be loaded because JavaScript is disabled: "All Things Money" Q&A with Expert...
Ready to Position for What's Coming?
Whether you're still learning or ready to act, your next step starts here.
- Independent
- Macro-Informed
- Real Asset Focused